This course equips students with concepts, models, and frameworks for formulating, analyzing, and implementing corporate and business unit strategies. Students learn about fundamental dimensions of strategy, and how to differentiate between policy, strategy, and tactics. Topics include eliciting corporate values and formulating objectives, analyzing market opportunities and risks, developing long-range strategies, industry analysis, competition, differentiation, and diversification. We consider the challenges of managing strategic change, the impact of emerging technologies on business strategy, globalization, and the “triple bottom line”(economic, social, and environmental).
MBA7009: Strategic Thinking
Class Program